Outline

1990
February founds Liquor Mountain Co. Ltd, transferring the alcoholics retail licence from Supermarket Yamane and operating within its premises
  Introduced the POS sale system LMS1990
September After acquiring the Liquor import and distributing license, import operations began
1991
May Completed the Head Office in Torahime (Shiga-ken, Nagahama, Gomura)
September Started the "LM Membership Card"
1992
March LM Membership Card customers reach 10,000 persons
1993
December LM Membership Card customers reach 50,000 persons
1994
April Started to develop and import private brand products, such as Tengu Beer
1995
September LM Membership Card customers reach 100,000 persons
October Acquired the licence to wholesale alcoholics
November 10th store opens
1996
May Introduced the POS sale system LMS1996
September Expanded warehouse and in-house distribution Center
1998
April Introduced Staff evaluation system based on sales performance
September Introduced new distribution policy system in order to improve distribution efficiency
November First publication of the quarterly magazine “Cavatappi”, reviewing alcoholics and gourmet food
1999
February Opened company’s Internet homepage and E-Commerce website
June Increased capabilities of Head Office computer servers
Started a "LM PRO CARD" for wholesale customers
2000
March Established Wholesale Dept.
Started the Liquor Mountain Recycle System
April Celebration of 10 years from company foundation at the Kyoto International Conference Center
September Opened a wine cellar webshop on the Rakuten website “Cellar Senka”
December LM Membership Card customers reach 200,000 persons
2001
December Liquor Mountain is selected in the "100 Kansai companies employing IT systems” at the 2nd Kansai IT Strategy Conference
Liquor Mountain is awarded the 2001 Aluminium can recovery cooperation award from the Aluminium Can Recycling Association
2002
April Introduced the new POS sale system LMS2002
  20th store opens
  Staff number exceeds 100 regular employees
July Number of aluminium cans collected for recycle reaches 10 million items
October Liquor Mountain is awarded the Chairman award at the 2002 Reduce Reuse Recycle Promotion Conference
December LM Membership Card customers reach 200,000 persons
2004
January Yearly turnover exceeds 10 billion JPY
June 30th store opens
August LM Membership Card customers reach 400,000 persons
2005
March Number of aluminium cans collected for recycle reaches 50 million items
June Established Yasu distribution center
July 40th store opens
  Opened Kiyamachi store (Rokkakukiyamachi) (Kyoto, Kyoto-shi)
November LM Membership Card customers reach 500,000 persons
  Renewal of LM Membership Card type Added capability to add Recycle Points to the LM cards Started issuing LM Memberships card for families
  Developepment and first airing of Liquor Mountain company song “suki suki Likaman”
  Staff number exceeds 200 regular employees
2006
January Established Head Office in Kyoto (Shimogyo-ku)
March Started issuing a Silver LM Membership Card
April 50th store opens
July LM Membership Card customers reach 600,000 persons
  Started issuing a Ladies LM Membership Card
September Number of aluminium cans collected for recycle reaches 100 million items
2007
January 60th store opens
  Yearly turnover exceeds 20 billion JPY
February Redesigned the wine cellar webshop website “Cellar Senka” on its own website
April Staff number exceeds 300 regular employees
  Established Nagahama distribution center
  Opened the wine cellar showroom in Kyoto Karasuma
May 70th store opens
  LM Membership Card customers reach 700,000 persons
October 80th store opens
2008
January Yearly turnover exceeds 30 billion JPY
February LM Membership Card customers reach 800,000 persons
  Introduced reusable LM ECO-Bag in order to reduce use of disposable plastic bags
  Number of aluminium cans collected for recycle reaches 200 million items
April 90th store opens
June In order ro reduce CO2 emission and resource use, started charging the disposable plastic bags
October LM Membership Card customers reach 900,000 persons
2009
January Number of aluminium cans collected for recycle reaches 300 million items
April Staff number exceeds 400 regular employees
December LM Membership Card customers reach 1 million persons
2010
January Number of aluminium cans collected for recycle reaches 400 million items
March Established the Yamashina distribution center (Kyoto, Yamashina-ku)
April 100th store opens
  Celebration of 20 years from its foundation at the Kyoto International Conference Center
June LM Membership Card customers reach 1.1 million persons
2011
January LM Membership Card customers reach 1.2 million persons
  Number of aluminium cans collected for recycle reaches 500 million items
February Established the Yokaichi distribution center (relocation of the Yasu distribution center)
September LM Membership Card customers reach 1.3 million persons
October Renewal of the 1st store at Torahime
2012
January Opened “LM My page”, a website for LM customers
  Started the “LM keitai”, to have the LM Memberships card on own mobile phone
  Number of aluminium cans collected for recycle reaches 600 million items
February Opened Suomachi store (Osaka, Chuo-ku)
April Held “Liquor Mountain Wine Festa in KYOTO” at the Kyoto Granvia hotel
  Opened Kuwana store (Mie-ken, Kuwana)
  Opened Saiin store (Kyoto, sakyo-ku)
  Opened Hibino store (Nagoya, Atsuta-ku)
  Opened Hozumi store (Gifu-ken, Mizuho)
  110th store opens
May LM Membership Card customers reach 1.4 million persons
June Opened Sofue store (Aichi-ken, Inazawa)
July Opened Kariya store (Aichi-ken, Kariya)
  Opened Hira store (Nagoya, Nishi-ku)
August Patented the Smart Point System for mobile phones (patent 5054489)
September Introduced BYB system to promote bringing of wine bottles in selected restaurants
October Opened FC Daigo Izumi store (Kyoto, Fushimi-ku)
  Opened Furukawabashi store (Osaka, Kadoma)
  Presentation of Liquor Mountain own iPhone application
  Opened Handa store (Aichi-ken, Handa)
  Opened Miyoshi store (Aichi-ken, Miyoshi)
  Opened Sakae store (Nagoya, Naka-ku)
November Opened Takaoka store (Shizuoka-ken, Hamamatsu, Naka-ku)
  120th store opens
  Opened Hirabari store (Nagoya, Tenpaku-ku)
  Opened Fujigaoka store (Nagoya, Meito-ku)
December LM Membership Card customers reach 1.5 million persons
  Number of aluminium cans collected for recycle reaches 700 million items
2013
January Yearly turnover exceeds 40 billion JPY
February Opened Kabukicho Ichome store (Tokyo, Shinjuku-ku)
April Opened Mittera store (Osaka, Chuo-ku)
  Opened Shijo Takasegawa store (Kyoto, Shimogyo-ku)
  Opened Katsura Minami store (Kyoto, Minami-ku)
  Opened Mukomachi store (Kyoto, Mukomachi)
  Opened Toyohashi Yamada store (Aichi-ken, Toyohashi)
  Opened Ichinomiya Showa store (Aichi-ken, Ichinomiya)
  Opened Iwakura store (Aichi-ken, Iwakura)
  130th store opens
May Held “Liquor Mountain Wine Festa 2013” at the Kyoto Granvia hotel
  Opened Iwakura Chuzaiji store (Kyoto, Sakyo-ku)
June Opened Hanahakudori store (Osaka, Tsurumi-ku)
  LM Membership Card customers reach 1.6 million persons
  Opened Miyamaki store (Kyoto, Tanabe)
October Opened Chikugeni store (Kyoto, Kita-ku)
  Established Iwata Distribution center
  Opened the flagship store RAKZAN Sanjo Onmae store (Kyoto, Nakagyo-ku)
  Opened Inabaji store (Nagoya, Nakamura-ku)
November Number of aluminium cans collected for recycle reaches 800 million items
2014
January Liquor Mountain web shop is awarded the Rakuten Shop of the year Award
  Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2013" in the Category of Beer and Whisky
February LM Membership Card customers reach 1.7 million persons
March Relocateda Nabari store (Mie, from Natsumi to Konodai)
May Held “Liquor Mountain Wine Festa 2014” at the Kyoto Granvia hotel
June 140th store opens
October Number of aluminium cans collected for recycle reaches 900 million items
2015
January Yearly turnover exceeds 50 billion JPY
  Started the Liquor Mountain Shop Blog
February Opened the official Liquor Mountain online store
  Relocated and renamed KamiUeno store to Nagaokagyo store (Kyoto Pref., Nagaokakyo)
  Opened Hiroshima Ebisucho store (Hiroshima, Naka-ku)
May Opened Shizuoka Ryogaecho store (Shizuoka, Aoi-ku)
  Held “Liquor Mountain Wine Festa 2015” at the Kyoto Granvia hotel
June Opened Kurume Bunkagai store (Fukuoka, Kurume-shi)
  Held “1st Charity Toast with 10,000 people”
Over 6,000 participants took part in, donated approximately 600,000 yen to the Scholarship Foundation for Traffic Accident Orphans
July Opened Sannomiya Kitanozaka store (Kobe-shi, Chuo-ku)
September Number of aluminium cans collected for recycle reaches a billion items
  Opened Kyobashi store (Osaka, Osaka-shi)
  150th store opens
October Opened Kumamoto Ginzadori store (Kumamoto, Kumamoto-shi)
  Opened Bashamichi store (Yokohama-shi, Naka-ku)
November Launched the official Liquor Mountain application
2016
January Rakuten website “Cellar Senka” won the "RAKUTEN SHOP OF THE YEAR 2015" in the Category of Wine
February Opened Matsuyama Sanbancho store (Matsuyama-shi, Ehime)
March Got an award for collecting aluminum can by Japan Aluminum Can Recycling Association
April Opened Okazaki store (Okazaki-shi, Aichi)
  Opened Imaike store (Chikusaku, Nagoya-shi)
  Opened Hiroshima Nagarekawa store (Nakaku, Hiroshima-shi)
May Held “Liquor Mountain Wine Festa 2016” at the Kyoto Granvia hotel
June Opened Kochiotesuji store (Kochi-shi, Kochi)
  Held “2nd Charity Toast with 10,000 people”
7,749 participants took part in, donated 774,900 yen for Kumamoto Earthquake and bicycles to the 5 child welfare facility
July Opened Tokushima Akitamachi store (Tokushima-shi, Tokushima)
  Opened Matsuyama Nibancho store (Matsuyama-shi, Ehime)
  Number of aluminium cans collected for recycle reaches 1.1 billion items
August Opened Hachioji store (Hachioji-shi, Tokyo)
September Opened Oitamiyakomachi store (Oita-shi, Oita)
  Opened Kanazawa Katamachi 1chome store (Kanazawa-shi, Ishikawa)
October Opened Doyama store (Kita-ku,Osaka-shi)
  Opened Hamamatsu Chitosecho store (Naka-ku, Hamamatsu-shi)
  Opened Tenmonkan store (Kagoshima-shi, Kagoshima)
  Opened Kawasaki Isago store (Kawasaki-ku, Kawasaki-shi, Kanagawa)
  Held “Liquor Mountain Wine Festa in Nagoya 2016” at the Nagoya Marriott Associa Hotel
  LM Membership Card customers reach 2 million persons
  Received the MOF (Ministry of Finance) Minister’s Prize of the 3Rs Promotion Merit Awards
  160th store opens
2017
January Rakuten website “Cellar Senka” won the "RAKUTEN SHOP OF THE YEAR 2016" in the Category of Wine
  Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2016" in the Category of Beer and Whisky
April Opened Roppongi Delivery Station store (Minato-ku,Tokyo)
  Opened Shinbashi store (Minato-ku,Tokyo)
  Opened Ginza store (Chuo,Tokyo)
May Opened Nakasukokutaidoro store (Hakata-ku,Fukuoka-shi,Fukuoka)
  Held “Whisky Messe 2017 in KYOTO” at the Kyoto Granvia hotel
June Opened Sannomiya Higasimongai store (Kobe-shi,Hyogo)
  Opened Okayamachuocho store (Okayama-shi,Okayama)
  Held “3rd Charity Toast with 10,000 people”
17,527 participants took part in, donated bicycles to the 13 child welfare facility
  Donated 504,433 yen for Kumamoto Earthquake
July Number of aluminium cans collected for recycle reaches 1.2 billion items
September Opened Shinsaibashi store (Chuo-ku,Osaka)
  Opened Kinsanhigashi store (Naka-ku,Nagoya-shi)
  Held “Liquor Mountain Wine Festa in Nagoya 2017” at the Nagoya Marriott Associa Hotel
November Opened Nakanowasedadori store (Nakano-ku,Tokyo)
  Opened Machida store (Machida-City,Tokyo)
  Opened Fukuikatamachi store (Fukui-City,Fukui)
2018
January Opened Ginza777 store (Chuo-ku,Tokyo)
  Opened Noge store (Naka-ku, Yokohama-city, Kanagawa)
  Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2017" in the Category of Beer and Whisky
February LM Membership Card customers reach 2,100,000 persons
April Opened Niigatakomachi store (Niigata city,Nigata)
  Opened Nishiazabu store (Minato-ku,Tokyo)
May Held “Wine Festa 2018 in KYOTO” at the Kyoto Granvia hotel
June Opened Yokosukachuou store (Yokosuka-City, Kanagawa)
  Opened Chibafujimi store (Chiba-city, Chiba)
  Opened Shimonodekibuzenda store (Shimonoseki-ctiy, Yamaguchi-prefecture)
  Held “4th Charity Toast with 20,000 people”
22,019 participants took part in, donated bicycles to the 20 child welfare facility
  Number of aluminium cans collected for recycle reaches 1.3 billion items
July Opened Akasakamitsuke store (Minato-ku, Tokyo)
  Opened Zyosidai store (Nagiya-City, Aichi)
  Held “Whisky & beer Messe 2018 in KYOTO” at the MIYAKO MESSE
August 170th store opens
October Opened Ota store (Ota-city, Gumma)
  Opened Hiratsuka store (Hiratsuka-city, Kanagawa)
November Opened Akitakawabata store (Akita-city, Akita)
  Opened Ichinomiyahamachou store (ichinomiya-city, Aichi)
December Opened Kofu store (kofu-city, Yamanashi)
  Opened Machidahigashiguchi store (machida-city, Tokyo)
2019
January Likaman Yahoo shop won the "Yahoo! Best Store Awards 2018" in the Category of Beer and others
  Likaman Yahoo shop won the "Yahoo! Best Store Awards 2018" in the Category of Wine
  Likaman Yahoo shop won the "Yahoo! Best Store Awards 2018" in the Category of Beer, Wine and others
February Opened Hankyu Takatsuki minamiguchi store (Takatsuki-City, Osaka)
March Opened Takamatsu store (Takamatsu-City, Kagawa)
  Held “Liquor Mountain Wine Festa in Nagoya 2019” at the Nagoya Tokyu Hotel
April Opened Shinfukushima store (Osaka-City,Osaka)
  Opened Otesujihigashi store (Kochi-City, Kochi)
  180th store opens
May Opened Mitodaikumachi store (Mito-City,Ibaraki)
  Opened Gionkokusaidori store (Kyoto-City,Kyoto)
  Opened Omiyanangin store (Saitama-City,Saitama)
June Opened Kanazawakatamachi2chome store (Knazawa-city, Ishikawa)
  Held “5th Charity Toast with 30,000 people”
31,575 participants took part in, donated bicycles to the 30 child welfare facility
July Opened Tenma store (Osaka-city, Osaka)
August Opened Nagaokatonomachi store (Nagaoka-city, Niigata)
  LM Membership Card customers reach 2.2 million persons
  Number of aluminium cans collected for recycle reaches 1.4 billion items
  Held “Whisky & beer Messe 2018 in KYOTO” at the MIYAKO MESSE
Donated 947,000 yen for KYOTO animation
September Opened Nahamatsuyama store (Naha-city, Okinawa)
October Opened MiyazakichuouDori store (Miyazaki-city, Miyazaki)
  Opened Hanshin Amagasaki store (Amagasaki-city,Hyogo)
November Opened Koiwa store (Edogawa-ku, Tokyo)
December Opened Kanda Nishiguchi store (Chiyoda-ku, Tokyo)
  Opened Kichijoji store (Musashino, Tokyo)
2020
January Opened Himejisiomachi store (Himeji-city,Hyogo)
  Opened Iwakitaira store (Iwaki-city,Fukushima)
August Opened Sagashirayama store (Saga-city,Saga)
November
2021
January Opened Moriokaodori store (Morioka-city,Iwate)
  Cellar Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2020" in the Category of Wine
  Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2020" in the Category of Beer and Whisky
  Shusen Ichiba Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2020"in the Category of Japanese Sake
February Yearly turnover exceeds 60 billion JPY
  Likaman Rittou Logistics center opend
March Opened Susukinogojyodoori store (Sapporo-city,Hokkaido)
April Opened Kokubuncho store (Sendai-city,Miyagi)
2022
January Cellar Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2021" in the Category of Wine
Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2021" in the Category of Beer and Whisky
Shusen Ichiba Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2021" in the Category of Japanese Sake
February Opened Higashishukugou store (Utsunomiya,Tochigi)
March Opened Sakuragichou store (Toyama-shi, Toyama)
September For wholesale delivery basement, we newly open Hokushinetsu business wholesaler.(Sabae city,Fukui)
October For a bar district flagship, we newly open Umeda store.(Kita-ku,Osaka-city)
November We newly open RAKZAN Hiroo store as a flagship store.(Hiroo,Shibuya-ku,Tokyo)
2023
January Likaman Rakuten shop won the "RAKUTEN SHOP OF THE YEAR 2022" in the Category of Beer and Whisky
December Opened Naraoshikuma store (Nara-city, Nara)

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